IMPEL will represent audiovisual content provider’s Original works.
Fast-growing Israeli audiovisual content provider, Artlist, has joined IMPEL.
IMPEL will represent the digital rights for Artlist’s music catalogue of high-quality ‘Artlist Originals’.
Artlist is a leading creative technology company with three products that provide video creators with over half a million digital assets. The catalogues are updated daily with fresh content and include: music and sound effects on Artlist.io, stock footage on Artgrid.io and templates, presets, add-ons, transitions and motion graphics on MotionArray.com. Artlist operates on a yearly subscription plan, offering users an unmatched license with unlimited use, while preserving the quality of the media it provides.
Within Artlist sits Artlist Original, a record label and publisher that serves as the in-house music production team at Artlist.io, producing over 1,000 top-notch songs a year, exclusively for the Artlist music catalogue. With a fast-growing international community of artists and producers and millions of monthly streams across platforms, Artlist Original sets a new industry standard within its field.
An international collective licensing agency representing digital publishing rights, IMPEL is 100% owned and controlled by its members, which include respected independent publishers such as Bucks Music Group, Beggars Music, Reservoir Music, Kassner Music, CTM, ABKCO, Truelove Music, Mute Song, Faber Music and Reach Music.
Artlist Head of Music, Ori Winokur, said: “Joining the IMPEL collective, which leads the new age of publishing and rights management, is a significant strategic step for us at Artlist. We are excited to be part of this group of publishers that will enable us to open up to new markets, strengthen our license, and expand the revenue avenues for our artist community.”
IMPEL CEO, Sarah Williams, said: “Artlist is a really exciting addition to the IMPEL collective. Their fresh and innovative business model reflects the dynamism of the company. It’s clear from our relationship so far that this is a business that is really going places, and we look forward to working with them to achieve their vision.”